The complete advertising, content, and copy box for growth-hungry agencies.
Your digital marketing agency is up against vicious competition.
There are between 20,000 and 30,000 digital marketing agencies in the UK, and the majority of them are just like yours - selling a mixture of digital marketing services without specialising in any specific area, or niche.
This vicious competition makes it harder for you to land clients that aren’t direct referrals from your network and grow your business.
To make matters worse, you don’t have the time or the internal resources to do something about it.
You’re locked in a deathmatch with the other 29,999 agencies in the UK, and the only way to get out is to market your agency, own your niche, and continuously build a pipeline of leads.
Soba: Bento, designed by the team at Soba: Private Label (ex-Unilever and YouGov), combines expert strategy and copywriting to do exactly that.
We’ll give you everything you need to own your niche, build a pipeline, grow your revenue, and ultimately take control of your agency.
What Soba:Bento is
Soba: Bento is not for the faint-hearted. It uses strategy and copywriting to re-shape, re-think, and reposition the way your agency speaks to the market.
The five step process was created by a team that has hired hundreds of agencies across their careers and noticed that they all look and sound the same.
When your agency doesn’t have a clear point of difference to its competitors, it’s harder for people outside of your network to consider you, and easier for them to pass you up.
Soba: Bento is designed to make your agency unforgettable. Developed by agency owners, for agency owners, with Soba you know that your problems are being solved by people who have been there before (and solved the problem).
Copy is the heart of your agency’s marketing and communications. Whether you’re posting on LinkedIn, sending sales pitches, doing content marketing, writing video scripts or launching advertising - without a strong heart, your agency is dead in the water.
Through Soba: Bento’s radical change philosophy, you’ll get a focused niche derived from your agency’s strengths and research on your target market, and a combination of strategy and execution that allows us to create the advertising, thought-leadership, and content you need to win your ideal clients.
What’s more, we never sell more than five Soba: Bento at a time, so you know that when we say we’re focused on you, you can trust we mean it.
What Soba: Bento does for you
Soba: Bento gives you:
Increased revenue
A pipeline of inbound leads
Makes your agency stand out in your niche
A long term advertising strategy for your agency
Removes most of the competition
Focused messaging that connects with your target market
While Soba: Bento is a defined, five-step, process, the content it delivers is completely unique to you.
We work closely with you across every Step to understand what makes your agency different, and provide the copy and content you need to prove it to your prospects.
This is not management consultancy with templated advice and strategies you won’t use. This is a process done with you, with clear real-world deliverables.
What Soba: Bento delivers
The Steps
-
Step 1: Discovery workshop
Prep: Workshop (90 mins)
Delivery:
Understanding your client acquisition goals
Reviewing your content marketing strategy
Evaluating your brand positioning
Checking content creation capabilitiesDelivered as a report
-
Step 2: Defining your niche
Prep: Workshop (60 mins)
Delivery:
1 x strongly defined target prospect profile
1 x set of identified prospect challenges
1 x set of solutions for prospect challenges
1 x value proposition
Delivered as a strategy deck -
Step 3: Standing out in your market
Prep: Workshop (60 mins)
Delivery:
1 x hero services identification
1 x messaging and framework for your USP
1 x tone of voice identification
Delivered as a strategy deck
-
Step 4: Telling your story
Prep: CEO Interview (60 mins)
Delivery:
1 x brand story
3 x review and refresh of core sales collateral
1 x corporate brochure
1 x creds deck
1 x 5,000 word lead magnet
Delivered as individual components in your brand
-
Step 5: Getting you noticed
Prep: Workshop (60 mins)
Delivery:
1 x 12 month advertising strategy including recommendations on ad placements
5 x unique advertisements in your requested format (print, social, or digital display)
5 x design files to keep, in your preferred format
Delivered as individual components in your brand
Order your Soba: Bento
Ready to get a better pipeline, land more clients, and eliminate your competition?
Secure your Soba: Bento now with a deposit and we’ll be in touch within the same business day to finalise your order.
Once your deposit has been paid, there will be two remaining payments of £4,999 to be made over two months.
Soba: Bento is £19,996 paid over four installments:
1 x deposit
3 x monthly payments
Book your
Soba: Bento.
To get started with Soba: Bento, fill out the form on the right and we’ll be in touch faster than it takes miso to boil.