The Future of Agencies: Niching

This is how you niche.

Firstly, thank you.

Thank you for registering to our event Future of Agencies: Niching with our pals at Believe Accounting.

You’re one of a handful of agencies that know where they’re going in the future - and are looking to get there without effing around.

At the event, we talked through the steps to successfully niche your agency, including everything you need to think about and prepare for, and exactly how to do it.

As far as we can tell, no one else goes this deep for free.

How do you know niching is right for you?

That’s the question we aim to answer - with the good, the bad, and the downright naughty (no, you stop!).

Watch the webinar on demand - anytime

Whether you want to listen in while you’re walking the kids, cast our faces onto your giant flat screen TV, or have us as the soundtrack to a sensual night in with a loved one - however you want to watch, we’ve got you.

Stream the event in all its glory here, and once you’re done you can download our slide deck to go back through the niching exercises that we talk about.

How we can help you - if you’d like that…

You’ve done - or at least thought about - the hard part, so now it’s time for something a little bit easier.

If you’re on the cusp of niching, or thinking about niching, but aren’t sure it’s right for you, then perhaps you’ll be interested in a little thing we call Soba: Maki.

Soba: Maki gives you what you need to sharpen your niche, positioning, differentiation, distinctiveness, and advertising so you can land those elusive big accounts - it's annoyingly useful and cheap to boot.

What you get from Soba: Maki

Scored out of 125, your Soba: Maki score will tell you exactly what’s working, what’s not working, and how to fix it across your agency’s copy and positioning. 

You’ll find out:

  • How you stack up against your competitors 

  • How effective your web and advertising copy is

  • Whether or not your positioning is stopping you from making sales

And you’ll get the feedback and recommendations needed to improve your score in the areas where it’s lacking. 


We’ll give you a total score that clearly shows you what’s working for you - and what can be improved.

Interested? Great. Order Soba: Maki by filling in the form and we’ll get in touch right away.

I worked with Soba: Private Label to refine my agency’s positioning. They helped me evolve my approach, cut the fluff in my messaging, and got me thinking about my thinking. They really took the time to understand the difference between my business needs and my business wants, and worked with me to craft a no-BS approach to both.

Kevinjohn Gallagher, Owner, PTPM Studio